I’ve always liked the way old letterpress type looks, but I’m drawn to modern type much more. The font I chose is Cocobiker, a variant of the Coco Gothic family created by Cosimo Lorenzo Pancini in 2015. Pancini is currently the art director at Studio Kmzero in Florence, Italy. He creates fonts for Zeta fonts, a font developing group: “It’s inspired by contemporary grotesque typefaces, with a runic mood, geometric proportions and ultraconnected geometry. A sans serif font dedicated to hipster culture and bike lovers…” (Zetafonts). I love geometric designs, so I found it made sense that this font stood out to me the most; it looks and feels very unique and fresh. Rupi Kaur’s poems are very emotional and very powerful, they’re beautiful but sometimes contain very tough subjects to talk about. I think that by using one of her poems with the Cocobiker font made it feel less heavy and although I have an emotional reaction to it, it’s easier to read when written in a fun typeface. I think the tone of the poem changes, when written in Times New Roman with black ink, the words are staring you in the face. With a newer font, the words still hold their meaning but it’s easier to swallow. I think also by using a variety of colors and weights that the words might convey even more meaning and adds a lighthearted note.
“CocoBiker Typeface.” Zetafonts, Zetafonts, www.zetafonts.com/cocobiker/overview. Accessed 16 Sept, 2019.
Kaur, Rupi. The Sun and Her Flowers. Andrews McMeel Publishing, 2017.